Latest mobile app design trends 2017 to make your app stand out from the crowd.
We are living in a mobile era where people nowadays perform a lot of digital activities using their smartphones on the go. Apps bring smartphones to life and help users to solve their digital problems with ease. Due to this reason, many businesses have started investing in app development to generate vibrant revenues. However, the most common challenge faced by app developers and publishers is that the app stores are already flooded with the similar type of apps. So, how will your app catch user eyeballs and drive more app installs in this crowded app market?
The prominent answer is the app design. If your app follows latest mobile app designs and you are creative enough, then you can make it look different from others. It isn’t necessary to include a hamburger-menu for navigation, just because most other app developers use. Being unique while designing an app is the ultimate key to success. In this post, we will discuss some of the latest mobile app design trends followed by UI/UX designers on a large scale.
In the world of Android apps, right now, there is no substitute of Material design methodology. This design language focuses on designing a clean and simple user interfaces which are easy to use and understand from the user’s perspective. Google introduced Material design in 2014 and used it to design its own native apps, including Google Keep, Gmail, Maps, etc. Basically, Material Design uses card-based layouts, depth effects, and smooth transitions to build enriching user experience.
With the latest iOS 11 update, Apple has completely revamped its mobile operating system as now the focus is more on content and improving its visibility. iOS 11 users might have noticed that Apple’s native apps like App Store, now have large text for headings and smaller text right below them. In addition to that, iOS 11 apps also use card-based layouts and a mix and match of flat and material design language. So, it is pretty clear that Apple is now urging app designers to focus more on content visibility and guiding patterns that improve the overall user experience.
Microsoft’s new design language called Fluent Design System is the future of Windows apps and operating system. It is based on 5 major elements: Light, Scale, Depth, Motion, and Material to provide a better user experience than its predecessor Metro design language (Windows 8). App designers can use the latest Fluent Design Language to build smoother apps which support parallax movements and connected animations. Moreover, you can also add the lightning and depth effect to designs.
Back in the old days of app designing, the more focus was on layouts, navigation, and other core UX elements, but in 2017 typography has made a comeback in the mobile design space. Appropriate text size and spacing between letters is important if your app is highly content-oriented. And based on the app theme and design language, you can keep it simple or add textures, shading, and depth effect as well.
5. Designing for variable screen sizes:
As the IoT is growing rapidly, designers will face the challenge to design apps for variable screen sizes like from tiny Apple Watches to large smart TVs and gadgets. As the people are nowadays are getting their hands on more different type of devices like fitness and other gadgets, designing apps for smaller screen sizes will be on the rise in coming future.
6. Adding human-touch:
The app’s design should be human-friendly as it improves the user experience. The latest 2017 trends follow adding smooth animations and gestures within the app. However, do note that the gestures and animations should not be very complex and must adhere to your user’s persona.
7. Designing VR and AR apps:
VR and As AR and VR apps tend to provide a more seamless experience than other apps, therefore, they should be designed in accordance with user’s persona and psychology. As the devices supporting VR displays are on the rise, in the future, we could also witness the rise of VR and AR apps.
8. Dark Theme:
2017 was also all about the dark theme as popular platforms like Twitter and YouTube introduced it for users who prefer when the lights are turned out. The dark mode in apps makes it easier for users to use the app at night as brighter screens give more stress to eyes than darker one.
The mobile app designing trends of 2017 clearly show that the focus is now more on improving user experience and making them more fun to use. As we are also into mobile app designing and development, we will share our core expertise tips with you through our blog. If you have some suggestions that we can add to this post, then write us at firstname.lastname@example.org and we would love to start the conversation.